Do you want to be seen as the data expert in your organisation?

Your mission, should you choose to accept it is to get mind-blowing clarity on how to influence management and stakeholders in just 4 weeks, so you see your data contributions being used and own your seat at the table.

This course is designed for analysts who are interested in skilling up on how to influence management/stakeholders in their role or those who are struggling with being heard.


Being able to influence effectively is the lynchpin in truly seeing our data work being used in our organisations. Without it we are likely to feel frustrated and stuck. When we learn this subtle art, we will build up trust, be seen as integral to the organisation and start seeing movement in how our work is being used.


I’ve been working in data roles for nearly 20 years and I have experienced first-hand the frustrations of trying to converse with stakeholders of various levels of seniority in the organisations I’ve worked with. And yet I know that learning how to do this has been the difference in seeing my work being used and making a difference; truly driving action for the benefit of the business. All of this has contributed to the growth and progression I’ve experienced. 


Because I know how important the art of influence is, I want to share what I’ve learnt from the perspective of an analyst AND that of a manager. This isn’t like a book you’ll be picking up, having some ah-ha moments but nothing changes. This is a course which is designed to shift your perspective and start changing the way you approach your data work so that you move from feeling frustrated to feeling empowered.

You'll get access to this course for 12 months after purchase.

Course curriculum

  • 1

    What you get

  • 2

    Module 1: Influencing Essentials

  • 3

    Module 2: Who Will You Influence?

    • M2V1: Who could you influence?

    • M2V1 Who could you influence - Action

    • M2V2 Impact Driven Influence

    • M2V2 Impact Driven Influence - Action

    • M2V3: Focus Your Influence

    • M2V3 Focus Your Influence - Action
  • 4

    Module 3: Understand Them

    • M3V1: Know Their Type

    • M3V1 Know Their Type - Action

    • M3V2: What do they want?

    • M3V2 What do they want - Action

    • M3V3: Are You Speaking the Same Language?

    • M3V3 Are you speaking the same language - Action
  • 5

    Module 4: How to Influence

    • M4V1: Hacking the Algorithm

    • M4V1 Hacking the Algorithm - Action

    • M4V2 Getting Results

    • M4V2 Get Results - Action

Social proof: testimonials

What have you achieved as a result of this course?

“More organized, actionable ideas to move forward in identifying the right people. This course has given me a guided plan to identify stakeholders and actionable ideas to gain influence in my organization.”

Craig Johnson - Director of Marketing MinnPar

“I have gained knowledge with regard to dealing with others and understanding individuals better, in particular with regard to data and their ability to deal with it. I have also learned a lot about my own character and how that could affect those around me. I have a great starting point in how to deal with different stakeholders and also how to manage my own time better when dealing with individuals that will have slightly differing needs and understanding.”

D, UK

Instructor(s)

Nicki Tinson

Data & Analytics Coach, Empowered Analysts

Empowered Analysts is all about reaching your fullest potential through mentorship and technical guidance.I'm on a mission to help support analysts to thrive and grow throughout their career. Whether it's at the start of their journey or building the skills they have already developed.I'd like to personally invite you to start your journey in being the most empowered analyst you can be.-Nicki